Advertisers are people in a company who are responsible for promoting a product or service. An "advertiser" may also refer to a company or organization that pays for advertisements on billboards, in magazines, or through a website or mobile application. Not all advertisers are marketers, but all marketers are advertisers. Let's dig deeper into the differences between advertising and marketing. The way you promote your business and attract attention has changed dramatically over the past decade for business owners. 1. Pay per click (search ads) Make no mistake, and Google is an advertising... … Read More »